Announcement: Le Creuset Scam Warning

Le Creuset scams are on the rise, beware of imitations
In a world where online shopping is more convenient than ever, it’s also become a playground for scammers looking to exploit trusted brands, and Le Creuset is no exception. Known for our iconic cast iron cookware and vibrant colours, we've earned a reputation for quality and craftsmanship.
Unfortunately, that reputation has made it a prime target for counterfeiters and fraudulent websites. From too-good-to-be-true discounts to fake online stores, unsuspecting consumers are being lured into purchasing products that are anything but authentic.
In this post, we’ll uncover the most common Le Creuset scams, show you how to spot them, and share tips to ensure you’re buying the real deal.
How to Avoid Le Creuset Scams

1. FAKE WEBSITES: OFFERING DEEP DISCOUNTS
Scammers often create professional-looking websites that mimic the official Le Creuset site or authorised retailers. These sites advertise massive discounts—sometimes up to 80% off. Once payment is made, customers either receive counterfeit products or nothing at all. If the price seems too good to be true, it probably is.
RED FLAGS:
► Unusual domain names (e.g., lecreusetsale.shop or lecreuset.store)
► Lack of HTTPS (secure connection)
► Poor grammar or spelling errors (e.g., lecreusett.com)
► Limited or no contact information
► Only offering payment via bank transfer or sketchy gateways
► No contact information and/or return policies. Legitimate websites will have: a physical address, customer service contact details and clear return and refund policies.

2. COUNTERFEIT PRODUCTS ON MARKETPLACES
Online marketplaces like Facebook Marketplace, Instagram, or even lesser-known e-commerce platforms may list Le Creuset items at suspiciously low prices. These are often counterfeit products that mimic the look but lack the quality and durability of genuine Le Creuset cookware.
TIP: Always verify the seller’s reputation and reviews before making a purchase.

3. SOCIAL MEDIA GIVEAWAYS & ADS
Scammers run fake Le Creuset giveaways or ads on platforms like Facebook and Instagram, claiming you’ve won a prize or offering exclusive deals. These often lead to phishing sites that steal personal or financial information.
RED FLAGS:
► Requests for shipping fees or personal details to “claim” your prize
► Ads from unofficial pages with few followers or recent creation dates.

4. PHISHING EMAILS & TEXTS
Some scams involve emails or SMS messages pretending to be from Le Creuset, offering limited-time deals or asking you to verify an order. These messages often contain malicious links designed to steal your login credentials or financial data.
TIP: Never click on suspicious links. Always go directly to the official website to verify any claims.

5. FAKE RECEIPTS & RESALE SCAMS
Scammers may try to sell “authentic” Le Creuset items secondhand using fake receipts or packaging. These are often knockoffs or damaged goods passed off as new.
TIP: If buying secondhand, ask for proof of purchase and inspect the item carefully. Look for hallmark signs of authenticity like the brand stamp, weight, and enamel quality.

6. DIRECT BANK TRANSFERS
Avoid direct bank transfers or sketchy payment gateways.
TIP: Use Secure Payment Methods:
► Credit cards (which offer fraud protection)
► Trusted payment platforms like PayPal.
TOP TIPS FOR SAFE SHOPPING
1. ALWAYS purchase directly from the following this website (https://www.lecreuset.co.za), Le Creuset Signature Boutique Stores (Find a store near you) or Le Creuset Official Stockists (View here)
2. Read reviews and do a quick background check. Search for reviews of the website or seller. If others have been scammed, chances are someone has posted a warning online.
3. Inspect the product(s) upon arrival, check for:
- Authentic Le Creuset logo and markings
- High-quality enamel finish
- Proper weight and feel (Le Creuset cookware is known for its weight!)
Have you encountered a potential scam? Report it to your bank and the relevant authorities. And don't keep it to yourself. Share it on social media and in community groups. Be sure to report any suspicious activity to Facebook immediately. Your vigilance isn't just self-preservation; it's a service to your fellow shoppers.
Staying informed and understanding these scam tactics is key to protecting yourself online. Stay informed and exercise extreme caution! Always verify the legitimacy of the online store before placing an order.
When in doubt, shop from authorised Le Creuset stores only. A list of our current retail partners is available above. If ever you're unsure, use our store locator to find a store near you or contact us at 0800 014 886 or online.za@lecreuset.com
Dealer Authentication
Since 1925, Le Creuset has been renowned as the pioneer of colourful cookware. Creativity and originality are values that have been fundamental to our design and manufacturing processes for 100 years. We want all our customers to share in an authentic Le Creuset experience, which can only be found in our stores or at one of our authorised retail partners.
Please be aware of websites that try to imitate our brand, by either copying our products or portraying themselves as an authorised Le Creuset retailer by displaying our logo or copyrighted imagery.
When purchasing a Le Creuset product, please pay careful attention to the website from which you are buying it. For example, if the price seems unusually low or high, and you are unsure as to the authenticity of the retailer selling our products, please reach out to us at online.za@lecreuset.com